OMNICHANNEL CUSTOMER EXPERIENCE CAPABILITY: INTEGRATING DATA, SERVICE DESIGN, AND MARKETING PERFORMANCE. Journal of Jabar Economic Society Networking Forum, [S. l.], v. 3, n. 1, p. 21–30, 2026. Disponível em: https://jesocin.com/index.php/jesocin/article/view/148.. Acesso em: 14 sep. 2026.