THE IMPACT OF OMNICHANNEL INTEGRATED MARKETING COMMUNICATIONS (IMC) ON RETAIL PRODUCT AND SERVICE SATISFACTION IN INDONESIA: AN ANALYSIS WITH AN OPEN ACCESS APPROACH. Journal of Jabar Economic Society Networking Forum, [S. l.], v. 1, n. 3, p. 33–48, 2024. Disponível em: https://jesocin.com/index.php/jesocin/article/view/16.. Acesso em: 9 feb. 2026.